invisible outlines nendo Milan 2017

It has been a few months since the Salone del Mobile in Milan took place. Even so, I would like to share my pictures of the Nendo solo exhibition Invisible Outlines at the Jill Sander showroom in the center of Milan.  I have been fond of Japanese design all my life and am happy to see that today, Japanese designers such as Neri & Hu and Nendo are getting the credit they deserve. Japanese designers are very popular and many big brands are working with them.

I believe this trend is connected to our desire to minimalise. In this hectic world, we crave for peace and tranquillity around us and Japanese design fits that need very well. It is clean and simple and uses beautiful strong shapes and materials. It simplifies. Nendo always surprises me with their innovative designs full of humour and simplicity. Last year I showed your their chair installation in one of Brera’s most magical spaces, the Chiostri di San Simplifiano, this year the exhibition was inside the Jill Sander showroom, a very modern building.

Again, it was a very impressive experience; a lot of white, beautiful music and zen like atmosphere. But also playfulness and humour. I loved it!

exhibition Invisible outlines: ‘We tend to perceive the existence and positioning of objects by subconsciously following “outlines”, and by distinguishing
the “inside and outside” of these contours. This also means that objects with obscure outlines cannot always be identified as objects, and conversely if outlines are visible, that information which is not visible can be subconsciously supplemented.’

Jellyfish vase, designed especially for the design week: ‘Vases that float like jellyfish in the water. 30 vases of various sizes are placed in a 1800 mm aquarium filled with water and the strength and direction of the water’s current is carefully adjusted so that they undulate moderately. The vases are made out of ultrathin transparent silicon that has been dyed twice to give the impression that what is floating in the water is but a gradated silhouette of colours. The design was to redefine the conventional roles of flower, water, and vase by making the water inconspicuous, with an ensemble of both flowers and vases floating inside the filled water, as opposed to simply showing off flowers in a water-filled vase.’
Check our Instagram feed for a short film of this design.

part of text via nendo
all images by me

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